News

Food label transparency matters, especially when shoppers are paying a premium for specific ingredients. New UC Davis research highlights why trust, verification and clear labelling remain important in premium grocery.

Fresh Food Enterprises is introducing Humble Organic Potato Chips to Australia. The Canadian family-owned range combines certified organic ingredients, familiar chip appeal and two distinct textures, while funding the recovery of twice the plastic weight used in every bag.

Functional hydration is moving beyond simple refreshment. This article looks at how magnesium, sparkling water and wellness-led beverages are reshaping the drinks category, and how retailers can position premium hydration products for changing shopper needs.

Protein is appearing across more grocery categories, but not every added-protein claim is equally meaningful. This article looks at how retailers can assess protein products by format, serve size, source, nutrition profile and shopper mission.

Organic chips give retailers a familiar snack format with stronger cues around ingredient quality, transparency and premium positioning. This article looks at how organic potato chips can broaden premium snack appeal and support more considered shopper missions.