Max’s Protein Bars & High Protein Cookies

Max’s Protein offers a well-recognised Australian sports nutrition range with strong appeal across protein bars, high protein cookies and active lifestyle snacking. With bold flavour profiles, satisfying formats and clear functional positioning, the range is well suited to gyms, sports nutrition stores, convenience retailers, independent grocers and health food channels.

Best known for its Super Shred bars and protein cookies, Max’s gives retailers a strong grab-and-go protein snack offer with broad appeal beyond traditional gym users. The range supports impulse, post-workout, lunchbox and everyday snacking occasions, combining brand recognition, accessible pricing and strong category relevance.