De La Lita Ugly Peas Onion Shoyu 30g
Gluten Free Pea Snack With Mainstream Impulse Appeal
De La Lita is a modern healthy snack brand built around light, crisp snack formats, clean pack presentation and accessible flavours. The range gives retailers affordable better-for-you options that sit naturally beside mainstream chips while adding a clear point of difference through baked or popped formats, rice bran oil, gluten free and halal credentials, and selected vegan lines.
Key Selling Points
- Gluten free, vegan and halal
- Made with mashed real green peas and brown rice
- Baked not fried
- Made with rice bran oil
- Affordable impulse snack format
- Not ranged in major supermarkets, giving independents a point of difference
Product Profile
Onion Shoyu Ugly Peas are crunchy pea sticks made with real green peas, brown rice and a savoury onion and soy-style seasoning. The flavour is familiar enough for broad snacking appeal while still giving shoppers something more interesting than standard chips.
Why You Need This Product
Onion Shoyu gives retailers an affordable healthy snack with a clear point of difference from mainstream chip brands. The real mashed pea base, brown rice and pea protein isolate give the product a more considered ingredient story, while the savoury flavour and small pack make it easy for shoppers to trial.
Ingredients:
Green Peas, Rice Bran Oil, Brown Rice, Onion Shoyu Flavour (Sugar, Salt, Spices (Onion, Garlic, Pepper), Soy Sauce Powder, Natural Flavour), Pea Protein Isolate.
Wholesale Information
Order Code: DEL 01
Case Quantity: 24 x 30g
UPC: 8859078002902
